My background is in audio. I’ve taught 30,000+ people skills in the world of professional audio.

But other friends of mine started their path in the world of film—in video.

Learning how to mix engineer audio fundamentally changes the way you think about sound. About the makeup and distribution of the frequencies all around us.

I’m amazed at how much this skill translates to a seemingly unrelated skill: color correcting in video.

Once you understand that a signal can be split into its component frequencies and adjusted, you have a framework for understanding both the frequencies of sound and of light.

Each reinforces the other.

There are so many areas in life where one skill translates to an unexpected other.

If you want to solve computer (coding) problems, listen to computer (electronic) music. They feed each other.

That’s where exponential learning begins.

One at a time, the monthly software subscriptions you pay for will be cannibalized.

$20/month for scheduled social media posting? Gone.

$30/month for an HTML email composer? No need.

One by one, basic functionality SaaS products will be eaten and replaced by AI.

For low-effort internet marketers, this is a bad thing.

But for you? You’ll push the limits of a few trusted tools and realize you can do more than you ever thought possible.

There are many things I don’t like or want.

There are many things that I would never buy, even if I had all the money in the world.

We’re tempted to think of these things as “dumb”, because we don’t want them.

But many of the things we think of as stupid are just not for us—they’re not stupid for someone else.

I’ve recorded well over 200 interviews, created thousands of pieces of content, and over 400 YouTube videos. But what did I learn four years ago?

I’d have to sit through thousands of hours of audio, and who has that kind of time?

But now, with AI, I’m able to catalog all the transcripts of my past interviews, all my blog posts, and every script I’ve ever written. Thousands of original pieces in all.

And over the past couple of weeks, I’ve created a custom AI chatbot that can, say, create a script idea from something three different people talked about three years ago…

We’re sitting on a goldmine of our own, untapped history.

Now, we can recapture immense value that once felt lost forever.

You know the drill… Traveling through an airport yet again, with your backpack on and rolling 1-2 bags behind you.

Probably not our most fun moments, all things considered.

But remember this: Not long ago, suitcases didn’t have wheels. Look at photos of people in Ellis Island, and they’re all holding giant bags in their hands, like suckers!

With the wheel being one of humankind’s most primitive inventions, it’s hard to believe that we were that dumb for that long.

No one thought to put a wheel on bags for thousands of years, until 1970?

We like to believe that every good idea has already been done before. But rest assured, every day we are doing things that future generations will look on as incomprehensibly stupid.